When you go to McDonalds...depends how hungry you are:
You can get $1 - cheeburger..
You can get $3 - average burger..
You can get $5 -double burger...
If you are hungry, you probably are going to get a $5...
Or if you are just a little bit hungry you get a cheeburger...
Let's talk about Mercedes Benz for a sec..
1. If you are broke, you buy a basic Mercedes, it'll cost you only $35k
2. If you have more money you buy a bigger $70k mercedez
3. if you like to look cool, put your sun glasses and get into a sporty Mercedez for $150k
Do you the trend here? ALL, I mean ALL big companies do this:
So if you learn from it and use it in your online biz, you would get this:
1. $0 - free PDF
2. $17.95 - book
3. $99 -mini course
4. $997 advanced course
5. $5,000 coaching
6. $25,000 inner circle
Now if you don't have value ladder in your business you are losing out!
In fact my mentor Russell Brunson said once: "if you don't have a Value Ladder you don't have a business".
That's sooooo true!
Take a piece of paper and a pen and write it for your own good.
That's your master plan! Now, take action and follow the plan...
By the way, if you want to create a course and if you think it's too much work... You can create a membership course site in 15 minutes....
Read this if you do:
You passive income guy